Writing clearly and succinctly with a definite, easy to follow focus is paramount in PR writing. Editing out extraneous, superfluous material that gets in the way of clarity, focus and comprehension is something that must be done. This exercise calls for you to rewrite the passage below so that it is clear and a much improved piece of writing that is pleasant to read. You can rewrite the story in any way you like, providing that the names aren’t changed, and the events generally remain the same. Be creative and discerning.
You don’t have to include everything in the story, and you can elaborate on what exists. Remember that it will not be sufficient to change just a few words here and there. Make it
a tresh account that you can call your own.
Writing clearly and succinctly with a definite, easy to follow focus is paramoun
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