Read the article 3 Business Sustainability Case Studies And Why They Worked.
Once you have read through the cases and Chapter 1, pick one company (among the companies discussed in your readings, or any other company you wish to study after doing research on the internet) and respond to the following questions:
Discuss how the company you have chosen has been able to create a sustainable competitive advantage
Based on your own research, identify and discuss the role that technology and information systems play in creating and maintaining the company’s competitive advantage.
Discuss where the company has succeeded where their competitors have failed… consider what role, if any, information systems play in this success. Provide at least one example.
Discuss how the company creates and maintains a relationship with its customers. Consider the role that technology plays in facilitating the relationship with the customer. Discuss how other firms in other product groups or industries might use these same techniques to develop deeper relationships with their customers
Offer substantive feedback comprised of 3-4 sentences to at least 3 of your classmates.
In the next unit, you will be preparing a paper based on this case study, you will be required to incorporate some of the feedback you receive in this discussion.
https://repurpose.global/blog/post/3-sustainability-initiatives-and-why-they-worked
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