Brand: Porsche, #47 on the interbrand ranking
Perform Internet research on the brand equity (use credible sources and do NOT use Wikipedia).
Include in your the following elements:
Which brand did you select?
What is the brand’s Interbrand ranking (1-100)? https://interbrand.com/best-global-brands/
What is the brand value (in million dollars)?
How well does the brand deliver brand equity in the dimensions of differentiation, relevance, esteem, and knowledge? Can you find examples of each dimension?
Please provide one paragraph (3-5 sentences) for each dimension (you should have a total of 4 separate paragraphs).
Support your ideas using Internet research.
Cite your Internet sources in APA style (example: Purdue University APA guide)Links to an external site..
Do NOT include the questions (above) in the completed assignment.
There will be a Turn-It-In similarity report. No Plagirism!
Brand: Porsche, #47 on the interbrand ranking Perform Internet research on the b
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